Fitness Application
Overview
Working closely with a product owner, I helped to deliver a design phase prototype of a new fitness application. The customer journey allows employees to easily log, manage and track their fitness goals, bringing in gamification and incentivised activities to ensure engagement from employees.
A clear focus
To drive competitive behavior, the users needed to have visual elements that represented a tournament look and feel. Simple UI elements such as the up and down positions and a crown for the leader helped create a distinction between the teams..
Keep on track
A focus needed to be on tracking fitness data, so having a simple visual way of seeing this information was a fundamental feature. I wanted the user to easily make a distinction between their activities and the amount of time they’ve logged, with a hover state showing more detail of the activity.
Friendly competition
Part of being in a team is having members cheer you on, so I created a simple feed to show the user when someone had reacted to an activity. This simple feature can help to motivate users and make them realise their success.